ABOUT THE PROJECT: BRIGHT SPOT TRAVEL CO.
Bright Spot Travel is a start up digital product created to allow its users to gather inspiration, design their trip and share their adventures all in one place on the web.
I was involved in building the beta website - which features Seattle as the destination city - from the ground up, and I worked with my team to develop and refine the concept and translate an idea into a user friendly and inspiring website.
The beta site features over 200 of Seattle's best loved spots - displayed as sortable blocks to be saved, shared and added to a trip itinerary - and each with a custom photo and write up.
The Bright Spot brand is inclusive, trustworthy and inspiring, like a friend who's been there telling you all the best insider tips and local spots, so I wanted to design the website in a way that would allow users to easily navigate, find the information they're looking for and get excited about their next big adventure.
The Bright Spot visual brand is friendly, minimal, simple, clean and fun - a reflection of the experience users will have planning their trips on the site.